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The AI & Search Intelligence Blueprint

Buyers and sellers are researching agents on Google and AI platforms before they ever make contact. Tobe's AI & Search Intelligence Blueprint tells you exactly how you're showing up, how your search foundation stacks up against competitors, and gives you a monthly plan to close the gaps.

One-time report. Delivered in 5 business days. No subscription. No Retainers.

McKissock CE Members: Take Your Real Estate Education to the Next Level

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McKissock believes agents should have every advantage. They’ve spent decades helping real estate pros earn strong credentials and stay competitive. In partnership with Tobe, McKissock CE Members get $250 off the AI & Search Intelligence Blueprint.

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Find out how AI describes you
See exactly what ChatGPT, Claude, and Gemini say when buyers search for luxury agents in your market
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See where you rank on Google
Know how your search rankings compare to your top competitors for the searches that matter most
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Audit how buyers & sellers find you
We check your Google Business Profile, reviews, and 10+ directories for gaps that are costing you visibility
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See if your website is optimized for Answer Engines
We assess how well your site is set up to appear in Google results, AI answers, and voice search
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See exactly what your top competitors are doing
A side-by-side comparison across every visibility metric so you know what's driving their rankings and what you can take
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Get a 6-month roadmap with the highest impact moves first
Prioritized action plan, custom content recommendations, and a full directory audit included

See How Your Real Estate Reputation Appears Across Digital Platforms

See How Your Real Estate Reputation Appears Across Digital Platforms

Search

Search & AI

  • Google
  • Google Maps
  • ChatGPT
  • Claude
  • Gemini
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Real Estate Platforms

Google Map

Directories

  • Google Business Profile
  • Yelp
  • Apple Maps

Are You Getting Found by Prospective Clients Searching on ChatGPT, Claude, and Google?

The AI & Search Intelligence Blueprint tells you what's buyers and sellers are searching for, right now, in your market.

The Online Researcher

A buyer shortlisting agents in your market Googles "best real estate agent in [your neighborhood]" or "top reviewed agents in [your city]." Your reviews, rankings, and online profiles either put you on the list or keep you off it. The AI & Search Intelligence Blueprint helps you understand how you're seen by buyers and sellers starting their search for the right agent. 

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The Relocating Buyer

A family moving to your area opens ChatGPT and types "Who are the best real estate agents in [your city]?" or "Top agents for buying a home in [your market]." The AI & Search Intelligence Blueprint shows you whether your name appears in those answers and what needs to change if it doesn't.

The Local Seller 

A homeowner preparing to list searches "who should I use to sell my home in [your market]?" or asks Gemini for agent recommendations in their area. You've worked their neighborhood. But if you're not appearing in those results, someone else gets the call. The AI & Search Intelligence Blueprint helps you understand how you're showing up. 

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The Referral Vetting

A colleague or past client is about to recommend you to someone. Before they make the introduction, they search your name. What comes up, your reviews, your market presence, how AI describes your experience, either makes them confident or makes them hesitate. The AI & Search Intelligence Blueprint helps you better understand how your online is seen by these critical referral partners. 

Are You Getting Found by the Clients Searching on ChatGPT, Claude, and Google?

Here's what's happening right now, in your market and the markets that feed it.

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The Feeder Market Buyer

A couple in Manhattan has decided to buy in Aspen. Before they call anyone, they open ChatGPT and type: "Who are the best luxury real estate agents in Aspen, Colorado?" or "Top agents for ski resort properties in Colorado." The Blueprint shows you whether your name appears in those answers and what needs to change if it doesn't.

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The International Buyer 

An overseas buyer researching U.S. luxury coastal property Googles "top luxury real estate agents in [your market]" or "best agent for high-end oceanfront homes in [city]." Before they reach out to anyone, they've already formed an opinion. Your search presence, which includes reviews, market content, professional authority, either makes the shortlist or doesn't.

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The Local Seller

A homeowner in your market is preparing to list. They search "best luxury real estate agent in [your neighborhood]" or ask Gemini "who specializes in luxury home sales in [city]?" You've sold on their street. But if you're not appearing in those results, someone else gets the call.

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The Referral Vetting 

A fellow agent or wealth manager in another city is about to refer a high-net-worth client your way. Before they make the introduction, they search your name. What comes up, your reviews, your market presence, how AI describes your expertise, either makes them confident or makes them hesitate.

Take a Look Inside: AI & Search Intelligence Blueprint

60+ pages, customized to your market and brand. Not a template. Not a generic checklist. We pull live data, query every major AI platform, and audit real estate-specific directories to build a report that reflects your actual market, your actual competitors, and where you stand.

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Executive Summary

Your big picture score at a glance, where you're strong, where the gaps are, and what to prioritize first.

AI Visibility by Model

AI Visibility by Model

See how you show up when your clients search locally or nationally on ChatGPT, Claude, and Gemini.

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Competitive Intelligence

See how you and your top 4 competitors show up across AI, Google, reviews, and directories.

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6-Month Roadmap

Recommendations are sequenced into a monthly action plan, prioritized by impact. Hand it to your team and get to work.

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Get Your AI & Search Visibility Blueprint in 5 Business Days

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Step 1: Complete Order

Complete a short intake form. 5 questions about your market, website, and top competitors. Takes less than 10 minutes.
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Step 2: We Research

Our team audits major AI platforms, Google, directory listings, your website's search foundation, and top 4 competitors.
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Step 3: Get Your Blueprint

Within 5 business days, your complete PDF arrives: audit findings, competitive analysis, and a prioritized 6-month roadmap.
AI & Search Intelligence Blueprint
$999 $749 / one-time payment

This discount is available exclusively to McKissock Members


The Blueprint is built to maximize both your Google search and AI visibility with buyers and sellers actively looking for a real estate agent.

Checkmark AI & Search Visibility Report Executive Summary
Checkmark AI Visibility by Model (ChatGPT, Claude, Gemini)
Checkmark Google Business Profile & Search Visibility Report
Checkmark Local Competitor Intelligence Report
Checkmark 6-Month Marketing Roadmap
Checkmark Report delivered in 5 business days
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Built for Agents Who Have a Reputation Worth Protecting

This report is for established agents with a strong online presence and reputation who want their digital image to match the successful business they’ve built. Here's who this Blueprint works best for: 

✅ You have an established website you own, not just a broker profile

✅ You have a Google Business Profile and have been collecting reviews

✅ You've invested in your career and want to know if your online presence reflects that

✅ You want to know if you're showing up when buyers and sellers search for agents in your market

✅ You've noticed other agents getting found online and want to understand what they're doing differently

✅ You want a clear plan you can hand to your marketing team, SEO company, or developer — or implement yourself

❌ You're a new agent building your first web presence (come back when the foundation is there — this report audits what exists)

❌ You're operating entirely under a broker's website with no independent online presence

❌ You're looking for a done-for-you implementation service (this is a diagnostic and roadmap, not ongoing management)

Not quite there yet? Reach out and we'll point you in the right direction.


I've been in this market for 18 years. I assumed my digital presence was in reasonable shape — I had a website, reviews, social. This report showed me the gaps I didn't know existed, and specifically what to fix first. The feeder market piece alone changed how I think about my online presence.

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The AI audit was eye-opening. I wasn't showing up in any of the ChatGPT recommendations for my market — despite having more production than the agents who were. The roadmap gave me a concrete plan to close that gap. My marketing team is already working through Month 1.

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What I valued most was seeing exactly how I compared to my top competitors across every metric — not just a score, but a real breakdown. This is the kind of clarity I've never had on my digital presence before.

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Something Powerful

Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

FAQ

What exactly is the AI Search Intelligence Blueprint?

It's a custom 60+ page report that audits your full search and AI visibility, including ChatGPT and Claude, your Google search rankings, your Google Business Profile, and 13+ online directories. It also profiles your top 4 competitors across every metric and delivers a prioritized 6-month action roadmap. It's both a diagnostic and a plan to improve your marketing.

How is this different from a standard SEO audit?

A standard SEO audit focuses on Google rankings. This covers that AND goes further. AI platforms like ChatGPT and Claude use different signals than Google to identify and recommend agents. You can rank well on Google and still be invisible in AI search, or vice versa. The AI & Search Visibility Blueprint gives you the complete picture: your traditional SEO foundation and your AI visibility, together.

How does this actually help my SEO?

The AI & Search Visibility Blueprint analyzes the specific elements that drive search rankings for luxury real estate agents: keyword positions, Google Business Profile optimization, directory presence and NAP consistency, website content depth, schema markup, and review volume. You'll see exactly where your foundation is solid and where there are gaps costing you rankings. The roadmap then prioritizes the fixes that will have the biggest SEO impact, so you're not guessing what to work on.

What does the intake form ask?

Five questions: your website URL, your Google Business Profile link, your primary market, your top 3–4 competitors (by name or website), and the market areas or specialties you want to be known for. That's it.

What if I already work with an SEO or marketing company?

This report is designed to complement any existing marketing work. Many agents share it directly with their SEO or marketing team as a strategic briefing. The roadmap is specific enough that any competent marketer can implement it immediately.

Do I need a specific website platform?

No specific platform required. You do need an independent website, not just a broker profile page, that is indexed by Google. If your only online presence is through your brokerage's website, the report will have limited applicability to your personal brand.

How long until I receive the report?

Within 5 business days of submitting your intake form.

What's NOT included in this Blueprint?

❌ Implementation (you’ll need a developer or agency for technical fixes)

❌ Content writing (we tell you what to create, you create it)

❌ Ongoing monthly management

❌ Paid advertising setup

❌ Guaranteed rankings

Your Track Record Is Real.
Make Sure the Digital World Knows It.

Get a complete picture of your search and AI visibility, and a clear plan to make your online presence as strong as the business you've built. 

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