Privacy Policy

Effective Date: August 27, 2026

1. Introduction

Tobe Agency ("Company," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect when you visit or interact with our website at https://www.tobeagency.co (the "Website"), how we use and protect that information, and the rights and choices you have.

By using the Website, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use the Website.

2. Information We Collect

We collect information in the following ways:

2.1 Information You Provide Directly

When you interact with the Website, you may provide us with information including:

• Contact information: name, email address, phone number, and mailing address when you fill out contact forms, request information, or sign up for our newsletter.
• Account information: username, password, and profile details if you create an account.
• Communication content: messages, inquiries, feedback, and other content you send us through the Website, email, or other channels.
• Payment information: billing details and payment card information if you make a purchase (processed by our third-party payment processor — we do not store full payment card numbers).
• Other information: any other information you choose to provide when interacting with us.

2.2 Information Collected Automatically

When you visit the Website, we and our service providers may automatically collect certain information, including:

• Device and browser data: IP address, browser type and version, operating system, device identifiers, and screen resolution.
• Usage data: pages visited, time spent on pages, referring URLs, clickstream data, and interactions with forms or features.
• Location data: general geographic location inferred from your IP address.
• Cookies and similar technologies: information collected through cookies, web beacons, pixels, and similar technologies (see Section 5).

2.3 Information from Third Parties

We may receive information about you from third parties, including analytics providers, advertising partners, social media platforms, and public databases. We treat this information in accordance with this Privacy Policy.

3. How We Use Your Information

We use the information we collect for purposes including:

• Providing, operating, and maintaining the Website and our services.
• Responding to your inquiries, requests, and communications.
• Sending you marketing communications, newsletters, and promotional materials (where permitted by law and subject to your preferences).
• Processing transactions and fulfilling orders.
• Personalizing your experience on the Website.
• Analyzing Website usage and improving our content, features, and user experience.
• Detecting, preventing, and addressing technical issues, fraud, and security incidents.
• Complying with legal obligations and enforcing our Terms of Service.
• Protecting the rights, property, and safety of our Company, our users, and others.

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service providers: with third-party vendors who perform services on our behalf, such as website hosting, email delivery, analytics, payment processing, customer support, and marketing. These providers are authorized to use your information only as necessary to provide services to us.
• Business transfers: in connection with a merger, acquisition, financing, sale of assets, or similar transaction, in which case your information may be transferred to the successor entity.
• Legal compliance: when required by law, subpoena, court order, or other legal process, or to protect our rights, property, or safety, or that of others.
• With your consent: when you have given us consent to share your information.
• Aggregated or de-identified data: we may share aggregated or de-identified information that cannot reasonably be used to identify you.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate the Website, understand how it is used, and personalize your experience. Cookies are small data files stored on your device.

We use the following types of cookies:

• Essential cookies: required for the Website to function properly.
• Performance and analytics cookies: help us understand how visitors use the Website (for example, Google Analytics).
• Functional cookies: remember your preferences and settings.
• Marketing and advertising cookies: used to deliver relevant advertising and measure ad performance (for example, Google Ads, Meta Pixel).

You can control cookies through your browser settings and through any cookie consent banner we display. Disabling certain cookies may affect the functionality of the Website.

6. Third-Party Services

We use third-party services that may collect and process your information on our behalf. These may include:

• Google Analytics and Google Tag Manager
• Google Ads and Meta Pixel
• Email marketing and CRM platforms
• Website hosting providers
• Payment processors
• Appointment scheduling software

Each of these third parties has its own privacy policy governing its use of your information. We encourage you to review their policies.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Privacy Rights

Depending on where you reside, you may have certain rights regarding your personal information, including:

• Right to access: request a copy of the personal information we hold about you.
• Right to correction: request that we correct inaccurate or incomplete information.
• Right to deletion: request that we delete your personal information, subject to certain exceptions.
• Right to opt out: opt out of marketing communications or the sale/sharing of your personal information (where applicable).
• Right to data portability: request that we provide your information in a portable format.
• Right to non-discrimination: not be discriminated against for exercising your privacy rights.

To exercise any of these rights, contact us at info@tobeagency.co. We may need to verify your identity before processing your request. We will respond within the timeframes required by applicable law.

9.1 California Residents (CCPA/CPRA)

California residents have specific rights under the California Consumer Privacy Act, including the right to know what personal information we collect, the right to delete personal information, the right to correct inaccurate personal information, and the right to opt out of the sale or sharing of personal information. We do not sell your personal information. To exercise these rights, use the contact information above.

9.2 EU/UK Residents (GDPR)

If you are located in the European Economic Area or the United Kingdom, you have rights under the General Data Protection Regulation (GDPR), including the rights listed above, as well as the right to restrict processing, the right to object to processing, and the right to lodge a complaint with your local data protection authority. Our legal bases for processing personal information include your consent, performance of a contract, compliance with legal obligations, and our legitimate business interests.

10. Children's Privacy

The Website is not directed to children under the age of 13 (or 16 in some jurisdictions), and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete it.

11. International Data Transfers

Our Website is operated from the United States. If you are accessing the Website from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. By using the Website, you consent to the transfer of your information to these locations, which may have different data protection laws than your jurisdiction.

12. Do Not Track Signals

Some browsers offer a "Do Not Track" feature. Because there is no consistent industry standard for how to respond to these signals, the Website does not currently respond to Do Not Track signals. You can manage tracking preferences through your browser settings and our cookie consent tools.

13. Third-Party Links

The Website may contain links to third-party websites or services that are not operated by us. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party websites you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the "Effective Date" at the top of this policy and, where appropriate, notify you by email or through a notice on the Website. Your continued use of the Website after the changes take effect constitutes your acceptance of the revised Privacy Policy.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at: