
Boost your Local SEO with this free worksheet
A winning local SEO strategy starts with the right foundation. We're sharing our battle-tested planning template—the exact one we use with our clients—to launch your local SEO success. This worksheet helps you organize your local SEO information, maintain consistency across platforms, and provides a simple framework for researching keywords to leverage in your local SEO and content strategies.
Document essential business details for setting up business profiles to efficiently and consistently build your local presence across multiple directories.
Research and document keywords that apply to your business, as well as its products or services.
Keep your profiles, content, and messaging across channels consistent with business information and targeted keywords.
What’s inside our Local SEO worksheet?

Business Information
Consistency across directories and search engines is critical to Local SEO. Use this worksheet to gather and define all of the information needed to create optimized business profiles and related content.

Keywords
To get found locally, you need to know what people are searching for. We'll give a few tips for conducting keyword research (for free), so you can document the keywords that are relevant to your business and its products or services.

Optimized GBP
At the end of the worksheet, we'll help you define your optimized Google Business Profile, using your keywords to identify relevant Google Business Categories and to craft a keyword-rich business description.
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Why download the worksheet?
Local SEO requires you to have business profiles across a number of local directories – think Google Maps, Apple Maps, Bing Places, Yelp, BBB...the list goes on!
Setting up these profiles can be tedious, and without a way to document and define the exact information needed, many businesses' profiles suffer from being poorly optimized, or having inconsistent or outdated information.
This template centralizes all of your essential business information in one place, and gives you a simple framework for leveraging keywords throughout your local SEO strategy.